On July 8, 2025, Guatemala City will host the 5B Digital Summit, a landmark event bringing together over 700 executives, industry leaders, and decision-makers from Latin America, the Caribbean, and Spain. Organized by 5B and the Latin American Association of Electronic Funds Transfer Networks (ATEFI), the summit aims to explore the latest trends and innovations shaping the financial and technological landscape in the region.
The 5B Digital Summit is widely recognized as a key platform fostering dialogue among stakeholders from banking, fintech, e-commerce, startups, technology providers, and public institutions. This year’s agenda is structured around three core themes: Finance, Transformation, and Leadership—each critical for navigating the evolving digital ecosystem.
With a diverse attendance spanning multiple sectors, the event encourages cross-industry collaboration, knowledge sharing, and the identification of opportunities that drive innovation and economic growth across Latin America.
Among the distinguished speakers is Alfredo Zamudio, a Peruvian finance expert with over 25 years of experience in strategic financial management. Currently serving as the Chief Financial Officer (CFO) of Blackwell Global University—a private, internationally focused higher education institution—Zamudio will share insights on the financial sector’s evolution amid digital disruption.
His presentation will focus on how organizations can effectively adapt their financial strategies in response to technological advancements and cultural shifts that are redefining the industry landscape. Zamudio’s international academic background, including a Doctorate in Business Administration from the Polytechnic University of Catalonia (Spain) and executive studies at Harvard University (USA) and Peking University (China), equips him with a broad and nuanced understanding of global economic challenges.
In addition to his role at Blackwell Global University, Zamudio leads Tudor & Grey Capital as CEO, providing consultancy services on investment policies, risk management, and strategic planning to governments and financial institutions. His extensive experience includes serving as an academic director and technical advisor for public agencies across more than 11 countries in the Americas and Europe.
The summit’s Finance track will delve into emerging perspectives on payment ecosystems, risk management, and sustainable financial practices. The Transformation theme highlights the importance of agility and innovation in adapting to new market demands, while the Leadership sessions will equip attendees with the tools and vision necessary to guide organizations through uncertainty and change.
Alongside Zamudio, other prominent speakers include Andrés Velázquez (Cybersecurity Specialist, Mexico), Nancy Martínez (Leadership Expert), Ramón Heredia (Digital Transformation Leader, Chile), and Blanca Navarro (Technology Innovator, Costa Rica), offering a rich diversity of expertise and viewpoints.
Representatives from Mexico, Guatemala, Honduras, El Salvador, Costa Rica, Panama, Ecuador, Colombia, Peru, Dominican Republic, Bolivia, Paraguay, Chile, Uruguay, Brazil, Argentina, and Spain will participate, enriching the summit with a variety of cultural and professional perspectives. This regional diversity fosters an environment conducive to building strategic partnerships and exploring business opportunities across borders.
The 5B Digital Summit is more than just a conference; it is a catalyst for transformation in Latin America’s financial and technological sectors. The region is undergoing rapid digitalization, demanding new strategic approaches from businesses and governments alike. Contributions from seasoned professionals like Alfredo Zamudio help guide these changes toward sustainability and long-term success.
By integrating academic insight, business acumen, and public policy expertise, the summit aims to nurture an ecosystem where innovation flourishes and practical solutions are designed to meet contemporary challenges.
The 5B Digital Summit 2025 in Guatemala City stands as a premier event for financial and technological innovation in Latin America. Featuring thought leaders such as Alfredo Zamudio, CFO of Blackwell Global University, the summit promises to deliver invaluable knowledge, foster collaboration, and inspire strategic thinking to shape the future of the industry.
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