The hospitality industry’s digital fabric gained a powerful new thread on 27 May 2025 when Dingus, a Mallorca-based connectivity specialist, and SIHOT, a long-standing hotel-management suite, unveiled a fully automated link between the Dingus channel manager and SIHOT.PMS. The interface pushes each reservation, amendment and cancellation from a tour operator straight into the hotel’s property-management system while simultaneously releasing or reclaiming inventory across other sales channels. Hotel managers no longer need to key in bookings by hand or reconcile separate spreadsheets at the end of the day, a change that frees staff time and removes a primary source of accounting error.
Tour operators remain a vital distribution pillar for resorts and leisure properties, yet their workflows still carry twentieth-century baggage: contracted allocations, deposit schedules and opaque rooming lists that rarely fit neatly into modern revenue-management tools. Dingus and SIHOT attacked that pain point by letting the PMS “understand” tour-operator contracts. The system now checks every inbound booking against the contracted allotment number, decides automatically whether it belongs inside that block or must be drawn from general availability and adjusts remaining inventory in real time. Hotels can therefore avoid the twin catastrophes of over-booking and stranded empty rooms.
Operational speed is only half the story. SIHOT chief executive Carsten Wernet said the upgrade answers a surge in client demand as properties struggle with the “growing challenge of administering negotiated contracts for tour-operator reservations” and need to “improve data quality and billing processes”. Milena Galindo, senior vice-president of strategy and partnerships at Dingus, framed the benefit in financial terms: hotels face relentless pressure to cut operating costs and must be able to present “a clear record of reservations and payments” to regulators and auditors.
The new link also satisfies compliance requirements that are tightening across Europe. Because the PMS now issues invoices automatically and captures guest-identification details provided by the external channel, Spanish fiscal legislation on electronic billing can be met without extra middleware. The same architecture can be adapted to e-invoicing mandates in Italy, France or Brazil, giving multi-national groups a single technical baseline instead of a patchwork of local solutions.
Scale matters when automation is rolled out. Dingus already connects more than 1 400 hotels representing roughly 387 000 rooms through its platform, giving the new feature an immediate global footprint once clients enable it. SIHOT, meanwhile, is installed in over 40 countries and is especially strong in resort destinations that depend heavily on wholesale partners. By combining those footprints the companies create a data stream large enough for machine-learning models to forecast demand by source market, optimise dynamic packaging and even predict charter-flight lift that feeds resort occupancy.
From a financial-management perspective, direct system-to-system communication shortens the cash-conversion cycle. Deposits posted by tour operators are recognised inside SIHOT the moment Dingus records the transaction, reducing reconciliations and improving liquidity tracking. Finance teams gain an audit trail that links contractual allotment, booking change, payment schedule and tax document in a single record, a capability that is increasingly critical as lenders and investors include digital-governance clauses in loan covenants.
The integration arrives at a pivotal moment for the leisure segment. Global tourism volumes surpassed their pre-pandemic level for the first time in April 2025, but staffing levels in hotel operations remain about nine per cent below 2019 benchmarks according to STR. Automating repetitive front-office tasks therefore delivers not only cost savings but also resilience; properties can continue running lean rotas without sacrificing accuracy or guest experience. For education and workforce planners the message is clear: future hospitality roles will skew toward data analysis and system stewardship rather than manual entry.
In technology strategy terms the project illustrates the broader shift from point-to-point interfaces to event-driven architectures. Every change in inventory or reservation status emitted by Dingus becomes a real-time event that SIHOT consumes, stores and can forward to a revenue-management system, a CRM or a data lake for predictive analytics. This level of granularity is a prerequisite for the kind of continuous, AI-powered decision engines that large chains are now piloting.
The tour-operator sector itself also wins. Wholesalers receive confirmation messages faster and with fewer discrepancies, enabling them to resell allotments more confidently in markets where booking windows are shorter and consumers expect instant availability. Over time those efficiencies can translate into better contract terms for hotels or reduced reliance on static blocks, helping both parties share risk more dynamically.
Challenges do remain. Legacy integrations still dominate parts of the wholesale ecosystem, and some small operators rely on flat-file uploads rather than APIs, meaning the full benefit will only materialise when partners modernise their own tech stacks. Cyber-security is another concern; real-time links expand the attack surface, so Dingus and SIHOT have implemented mutual authentication, encrypted payloads and role-based access control at field level, according to the technical white paper that accompanies the release.
Nevertheless, the joint launch signals a decisive step toward frictionless B2B distribution. For the academic and professional community that follows Global Learn, it offers a case study in how mid-sized vendors can drive platform interoperability without waiting for global standards bodies to impose protocols. It also highlights an important research frontier: quantifying the revenue-uplift and cost-avoidance effects of full-cycle automation across heterogeneous property portfolios. Early adopters will generate the data; analysts and scholars will need to interpret it and feed the findings back into curricula and investment models.
If the hospitality business is entering a new growth phase fuelled by pent-up travel demand and digital native guest expectations, seamless integration will be a differentiator as fundamental as location or brand reputation. Dingus and SIHOT have given hotels another building block in that architecture, turning what was once a labour-intensive back-office chore into a silent, real-time service that underpins both profitability and guest trust.
Source: Economia de Mallorca
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